Direct mail can help create memorable campaigns that move your customers to act. But for small and medium-sized businesses, knowing where to start can be a challenge. In this comprehensive tutorial, we’ll show you how to create an effective omnichannel campaign, helping you:
- Pin down your main campaign goals
- Decide what kind of message you want to send
- Create an eye-catching, engaging mailpiece
- Measure success and identify areas for improvement
Take it step by step to discover how direct mail can set your brand apart.
